Logo use
How to use our logos Co-branding and partnerships
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Pay attention to the exclusion zone To ensure our logos have
Partner logo
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breathing space, we have added an exclusion area. This area is the height of the J descender. Never place copy or images within this exclusion zone.
These guidelines outline the appropriate use of the BMJ Group logo in what is known as a logo lock-up when partnering with other organisations, endorsing products, or co-organising events. • The total height of the partner logo should align with the full height of the BMJ prefix. Both logos should have equal prominence to maintain balance and consistency. • Always adhere to the exclusion zone • When multiple logos appear on the same page, ensure they are evenly spaced and aligned to create a cohesive design. If possible, position the logos in a way that feels balanced and professional.
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The gap between the Group logo and partnership logo (s) should be twice the width of the J descender as shown above.
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When multiple logos appear on the same page, ensure they are evenly spaced and aligned to create a cohesive design. If possible, position the logos in a way that feels balanced and professional.
Partner logo
Partner logo
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