BMJ impact report 2021 | Making a difference with trusted information
Impact measurement framework BMJ is a global healthcare knowledge provider with a vision for a healthier world. We share knowledge and expertise to improve healthcare outcomes.
How do we measure our impact? In support of our vision of a healthier world, we decided to review everything we were doing (our continuum of services) to help deliver better evidence , better decisions , and better systems . These three important healthcare provision components help support improved health outcomes and create a healthier world. And this review has started providing us with the framework for benchmarking and measuring the outcomes of our work. These benchmarks will provide us with the right criteria to track future performance based on external markers with tangible proof of impact. It will also be a guide for setting additional goals across the organisation. Having more evidence of what achieves the best results for health professionals will help unlock new and exciting opportunities for BMJ and hold us to account in delivering our mission.
We do this by providing a continuum of services
Delivering quality research
Improved health outcomes
Policy and guidelines influence
Synthesised learning and best practice
Strengthened workforce
Clearer clinical decisions
Which leads to
Better evidence Patient and provider engagement Improved research integrity Faster and wider access to latest evidence
Better decisions Ability to apply best evidence Improved skills, wellbeing networks and career development Better supported and skilled workforce
Better systems High quality policy and guidelines Open research systems Improved healthcare provision
This ultimately results in
Improved health outcomes
Chris Jones , Chief Executive Officer, BMJ
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